As you weigh the risks and benefits of COVID vaccination, consider the benefits that extend beyond yourself to the many millions of people like my wife, including some you probably know, who depend on the rest of us to help protect them from COVID.
A working group of the Behavioral and Social Sciences Research Coordinating Committee has been charged with evaluating the research on racism and health that we fund and to make recommendations for future directions. This working group has and will continue to provide input to larger NIH-wide efforts.
This report, which was developed in consultation with leading experts in social and behavioral sciences and public health, outlines evidence-informed communication strategies in support of national COVID-19 vaccine distribution efforts across federal agencies and their state and local partners. The report builds on four foundational principles (coordinated and consistent messaging, building trust, consideration of health literacy, and prioritizing equity) to offer concrete recommendations for targeted and tailored communication.